Published on oktober 7, 2024, 12:28 am
Image source: Fox News
```json [ { "TLDR": "LEGO Coin token briefly appeared on the LEGO Group's website, but it was a scam targeting buyers for exclusive rewards. The fraudulent scheme was noticed and swiftly taken down. No user accounts were compromised during the incident. LEGO hinted at NFT ventures in the past, and their parent company invested in Epic Games for Metaverse initiatives. With cryptocurrency scams on the rise, staying vigilant is crucial to protect digital assets from deceitful practices." } ] ```
The recent appearance of the “LEGO Coin” token on the LEGO Group’s website caused a stir among cryptocurrency enthusiasts. It was up for about 75 minutes before being swiftly taken down, leaving many intrigued yet cautious individuals in its wake.
The incident, which occurred on October 5th, involved a scam that lured potential buyers with promises of exclusive rewards tied to the LEGO Coin. Alert users like “ZTBricks” quickly noticed the fraudulent scheme, which directed users to a phishing site upon clicking the enticing “Buy Now” button.
LEGO Group acted promptly and removed all traces of the deceptive promotion from its homepage. While they have not made a public statement regarding the issue, reports claim that no user accounts were compromised during this short-lived ordeal.
According to reports, LEGO Coin made its unexpected debut at 1:00 am UTC and disappeared just over an hour later. The LEGO community moderator “mescad” from the subreddit “lego” provided insights into the timing of the event, revealing that it transpired at 3 am in Billund, Denmark – where LEGO’s headquarters are situated.
LEGO enthusiasts were left wondering about LEGO’s potential venture into non-fungible tokens (NFTs) after a cryptic post on their social media account hinted at such endeavors earlier in March. Although this post vanished shortly after surfacing, LEGO Group’s parent company KIRKBI made notable investments in Epic Games in April 2022 to further their Metaverse initiatives.
In light of ongoing cryptocurrency scams plaguing the industry, with $127 million reportedly stolen from victims in Q3 2024 alone, vigilance remains paramount. Blockchain security firm Scam Sniffer disclosed that $46 million fell victim to such scams in September alone.
As the crypto landscape continues to evolve and adapt to emerging challenges, staying informed and cautious is crucial in safeguarding one’s digital assets and investments against malicious actors seeking financial gain through deceitful practices.
Original article posted by Fox News
